Coach

The goal of this project was to design a new homepage for the Coach outlet store. My role was as a production designer, creating the page, exporting assets and working with the programmer to get the page up. The outcome was a new homepage that represented the brand, on schedule.

Onia

the goal

Onia was a startup and needed to establish multiple email and social templates to support brand growth.

My RolE

I worked across departments to create a list of the different email and social post types we would need, and created templates for how they’d be handled, and established look and feel.

Outcome

Three different templates were created; a new product template, a story template, and a sale template. Email templates were also extended to Instagram and website tiles.

The Children’s Place

Goal

The goal in these projects was to create beautiful work to support each campaign while remaining true to the Children’s Place brand.

My Role

My role was as designer. On the above piece, I was inspired by photographs from the shoot to create a painted looking header with a contrasting clean, geometric organization. On the piece to the left, I was tasked with bringing the welcome email into the current look of TCP. I used their familiar dot whack in place of what could be a beach ball to evoke the fun of the brand and bring the information together.

The outcome

The designs were thought of as a creative use of the Children’s Place brand and were used on the website and in email flows.